Insights and Inspiration – The Hostnicker Blog

Using Third-Party Services with Webflow Forms

July 20, 2024

Step 1: Set Up Your Webflow Form

Begin by creating a form in your Webflow project:

1. Open your Webflow project and navigate to the page where the form is needed.
2. Drag and drop the Form block element from the Add Panel onto your page.
3. Customize the form fields to collect the information you need, such as name, email, and message.
4. Ensure the form has a Submit button for users to send their information.

Step 2: Choose a Third-Party Service

Determine which third-party service fits your requirements. Here are a few options:

- Mailchimp for email marketing and managing mailing lists.
- Zapier for automating workflows between different apps.
- Google Sheets for storing and managing form submissions in a spreadsheet.
- Integramat for automating tasks and connecting apps.

Step 3: Integrate with the Chosen Service

Integration with Mailchimp

1. Sign in to Mailchimp and navigate to List settings.
2. Create an API key from the Extras menu and copy it.
3. In your Webflow project, go to form settings and select Mailchimp integration.
4. Paste the API key into the designated field.
5. Choose the Mailchimp list for storing submissions.
6. Map your Webflow form fields to Mailchimp fields.
7. Save your settings to send form submissions to your Mailchimp list.

Integration with Zapier

1. Create or log in to a Zapier account.
2. Click "Make a Zap" from the dashboard.
3. Choose Webflow as the trigger app and select "Form Submission" as the trigger event.
4. Connect Webflow to Zapier with your API key from Webflow settings.
5. Set up the trigger by selecting the specific form.
6. Choose an action app (like Google Sheets) and the specific action (such as adding a new row).
7. Map fields between your Webflow form and the chosen app.
8. Test the integration to ensure submissions are correctly sent.
9. Turn on your Zap to start the automation.

Integration with Google Sheets

1. Open Zapier and create a new Zap.
2. Select Webflow as the trigger app.
3. Choose Google Sheets as the action app.
4. Authenticate your Google Sheets account.
5. Select the action event, like creating a new spreadsheet row.
6. Map Webflow fields to Google Sheets columns.
7. Save and test your Zap for correct data flow.
8. Enable the Zap to start automatic data recording.

Step 4: Test Your Integration

After setup, test the form to ensure everything works smoothly:

1. Visit your live Webflow site and submit the form with test data.
2. Check the connected third-party service for data appearance.
3. Troubleshoot issues if data transfer is incorrect by reviewing integration settings.

Step 5: Monitor and Optimize

Monitor submissions periodically for effectiveness. Ensure the chosen service meets your needs. Optimize form fields based on user feedback or information needs over time.

By connecting third-party services with Webflow forms, enhance data collection, streamline workflows, and improve audience engagement. Automate email list management, store data efficiently, or enhance communication through follow-ups using this guide to unlock your Webflow forms' full potential.